John Craddock Ltd Magazine (January 2023)
This month marks the 75th anniversary of the Series 1 collection at John Craddock. We are delighted to celebrate this milestone with our dedicated team and local Land Rover customers. In this article, we’ll look back on the past 75 years of the history and the overall evolution of Series 1.
History Of Series 1
It began in 1968 with the restoration of a 1948 Land Rover Series 1 which subsequently gave John Craddock the idea to set up the world’s leading Land Rover parts specialist company. The Land Rover Series 1 is where it all started. It was designed by Maurice Wilks in 1947 as a light industrial vehicle used for farming and agricultural purposes. It was made from a 80in wheelbase, 50bhp 1595cc petrol engine from the Rover P3, pick-up body and it was priced at £450. A year later, it was launched at the Amsterdam Motor Show and used as a temporary project to meet the demands of the negatively affected car market after World War II.
Evolution Of Series 1
The Land Rover Series 1 was produced between 1948 and 1958. Today, it’s considered to be a classic. The first Land Rover Station Wagon was launched in December 1948 being the first expansion of the Land Rover range. Throughout the 1950’s, the Land Rover Series 1 became popularly known by its no frills practicality and association with the armed forces and Royalty. Over 7 decades later, the Land Rover Series 1 has driven its way into motor history and developed a growing community of Land Rover enthusiasts and loyal fans worldwide.
Series 1 Parts At John Craddock
As alluded to, the Series 1 is considered to be a classic and a vintage addition to any car collection. Nothing is more thrilling for a Land Rover fan than spotting an original Series 1. At John Craddock, we have outstanding knowledge and experience of supplying Land Rover parts and accessories for owners of the Defender, Freelander, Range Rover, Discovery, or Series vehicles. From exhausts, gear boxes, clutches, and brakes to lights, high lift jacks, off road winching, mud flaps and everything else in between, you’re guaranteed to find what exactly you’re looking for.
Whether you’re starting a restoration project like John Craddock undertook all those years ago, or want to keep your beloved Series 1 in the highest condition, we are here to help you achieve that. Shop our Series 1 range today. Alternatively, talk to a member of our expert team over the phone at 01543 460178 or visit our store in Cannock.
January 2023 brings a sense of optimism and excitement. But this month also has some important milestones.
